Offline Marketing
Optimise the performance of your offline advertising. Whether you require TV, outdoor, press, or sponsorship; Dragonfish are able to draw on our experience of launching integrated campaigns across multiple markets, to help you achieve the results you need.
When it comes to considering your choice of marketing campaign and target market, our unique understanding of advertising regulations across international markets, coupled with measuring results, gives you a competitive edge.
Making the difference
We have run several successful TV campaigns for Littlewoods, including the new GameOn bingo brand www.gameonbingo.com (see advert). We complemented the TV advertising campaign with a number of offline activities, including ads on London buses, national newspapers and scratch cards going out to Littlewoods Pool members. As part of this fully integrated marketing campaign we also launched online viral campaigns on Facebook, Twitter and You Tube amongst others as well as a range of other online marketing activities. This concentrated multichannel effort is why we have developed a track record in leapfrogging registrations and deposit strikes for partners.
